TOKYO GAME SHOW 2024

Business Day
~
Public Day
~

Call for Exhibitor

Closing Date to Exhibit Application
May 24 FRI
Exhibitor Briefing
July 4 THU

Trailblaze the World
with Gaming

The days of being able to be as hot as you want are back.
The time has come back to do what you love and enjoy it to the fullest.

Now is the time for the game to take the lead and make the world more exciting. Game, now is the time to show your true colors.
We're going to surprise everyone more with technology they haven't seen yet.
You'll make people roar for more with ideas they haven't seen yet.
It's a story we haven't seen yet, and it's going to bring people more excitement.

Now go to TOKYO GAME SHOW, one of the world's largest.
Share your thoughts together in the home of the game.
Come on, take it, love of the game around the world.

Concept and Outline about TGS2024

In September 2023, TOKYO GAME SHOW 2023, which used the entire Makuhari Messe for the first time in four years, ended with a great success. With the largest number of exhibitors ever, the largest number of overseas exhibitors, the largest number of booths, and the largest number of business-day visitors in our history, we were able to overcome Covid-19 and once again hold the "fully revived" TOKYO GAME SHOW that you have been waiting for.

Although TOKYO GAME SHOW 2023 was highly acclaimed by many exhibitors and visitors, there were, of course, challenges. Many people said that the show was too cramped, too hot, and too crowded, and at the same time, problems with the expansion of the show were brought to light, such as the fact that the official merchandise was sold out and that the venue was too large for visitors to reach their desired destinations.

In response to these issues, TOKYO GAME SHOW 2024 will evolve further. First of all, the distribution studio for official programs that was set up in Hall 11 last year will be relocated, and all of Hall 1 through 11 will be used as the exhibition area. This will allow for wider aisles and a venue plan that can accommodate a larger number of booths. We will also review the layout plan for large booths to maximize the number of booths available for exhibitors and reduce congestion, thereby improving exhibitor and visitor satisfaction.

Furthermore, this year we plan to implement a number of measures to increase the number of visitors from overseas. We will also form partnerships with travel agencies to allow game fans from around the world to experience a closer Japan and a closer TOKYO GAME SHOW. We hope to create a robust TOKYO GAME SHOW that can meet the various needs of the world, and together we will create a one-of-a-kind event that is second to no other game or entertainment event in the world.

This year's show will run for four days from Thursday, September 26 to Sunday, September 29, with a Business Day and a Public Day. The name "TOKYO GAME SHOW" is merely a platform for game events, and it is the exhibitors who form the content of the show. This year, 250,000 people are expected to gather for its vast and fascinating content. We would like to create an event that will satisfy as many of these 250,000 game fans as possible and that they can truly enjoy, so we hope you will consider exhibiting.

February 2024

Overview

Event Name

TOKYO GAME SHOW 2024

Period

September 26 (Thu.) ~ 29 (Sun.)

Business Day:
September 26 (Thu.) 10:00-17:00
September 27 (Fri.) 10:00-17:00
Public Day:
September 28 (Sat.) 10:00-17:00
September 29 (Sun.) 09:30-16:30
  • Opening and closing times will be moved up 30 minutes on September 29, the last day of the exhibition.
  • Opening time may be moved up by 30 minutes on public days, depending on circumstances.​
Venue

Makuhari Messe

Organizer

Computer Entertainment Supplier's Association (CESA)

Co-Organizer

Nikkei Business Publications, Inc.  DENTSU INC.

Schedule

To Exhibit Procedure: Application (Worldwide)

  • Click the "To Exhibit (Worldwide)" button on the top right of the screen.
    • Please note that the application office is different for China and Taiwan.
  • Fill out and submit the exhibition application form (through online).
  • Once submission is complete, you will receive an automatic reply email.
  • TGS Management Office will verify the application details.
  • TGS Management will send a reply accepting the application.

To Exhibit Procedure: Application (TAIWAN) (China)

  • Click the "Application (TAIWAN)" or "参展申请" button on the top right of the screen.
  • Please fill in the application form.
  • Send the application form to the office by email.
    • For Taiwan send to ()
    • For China send to ()
  • The office will send a reply email.
  • The office will verify the application details.
  • The office will send an email notifying you of the acceptance of the exhibition application.

Real (In-person) Exhibit

【Real Exhibit】Application・Payment Schedule

2024
5.24
FRI
Closing Date to Exhibit Application

Cancellation Fee:
50% of the exhibition fee (May 25 to June 9, 2024)

2024
6.10
MON
40 booths or more
Booth Location Selection Meeting

Cancellation Fee:
100% of the exhibition fee(June 10, 2024 onwards)

2024
7.4
THU
Less than 40 booths
Booth Location Selection Meeting

2024
7.4
THU
Exhibitor Briefing
2024
7.31
WED
Closing Date for Payment

Online Exhibit

【Online Exhibit】 Application・Payment Schedule

2024
5.24
FRI
Closing Date to Exhibit Application

Cancellation Fee:
50% of the exhibition fee (May 25 to July 4, 2024)

2024
7.4
THU
Exhibitor Briefing

Cancellation Fee:
100% of the exhibition fee (July 5, 2024 onwards)

2024
7.31
WED
Closing Date for Payment

Official Exhibitor Program Participation

【Official Exhibitor Program】 Participation

2024
5.24
FRI
Participation Application Closing Date
Priority ①・② Priority ③・④

Cancellation Fee:
50% of the participation fee (May 25, 2024 onwards)

2024
6.14
FRI
Official Exhibitor Program Slot Selection Meeting
Priority ①・②

Cancellation Fee:
100% of the participation fee (Priority①②: June 14, 2024 onwards)

2024
6.27
THU
Official Exhibitor Program Slot Selection Meeting
Priority ③・④

Cancellation Fee:
100% of the participation fee (Priority③④:June 27, 2024 onwards)

2024
7.31
WED
Closing Date for Payment
  • Priority①:
    Game Console Platform Company
  • Priority②:
    Exhibitor that participated in the preceding show (TGS2023) with Official Exhibitor Program
  • Priority③:
    Exhibitor that participated in the preceding show (TGS2023)
  • Priority④:
    Other Exhibitor
  • For priority ① and ②, the exhibitors with the largest number of slot participations in 2023 will be prioritized. For other selection orders, exhibitors who have applied to exhibit real TGS2024with larger booth numbers (* regardless of booth shape), exhibitors who have met TGS2024 exhibition application deadline timeline, and CESA member will be given priority under the same conditions. If the conditions are still the same, a lottery will be held.
    For priority ③ and ④, the exhibitors who have applied to exhibit real TGS2024 with larger booth numbers (* regardless of booth shape), exhibitors who have met TGS2024 exhibition application deadline timeline, and CESA member will be given priority under the same conditions. If the conditions are still the same, a lottery will be held.
  • 1 company has 1 slot basis. However, if there are available slots remain, exhibitor can apply for multiple slots (50 minutes/1 slot).

TOKYO GAME SHOW Digital World 2024
(TGS Digital World 2024)

【TGS Digital World 2024】 Application・Payment Schedule

2024
5.24
FRI
Participation Application Closing Date

Cancellation Fee:
50% of the exhibition fee (May 25 to July 4, 2024)

2024
7.4
THU
Exhibitor Briefing

Cancellation Fee:
100% of the exhibition fee (July 5, 2024 onwards)

2024
7.31
WED
Closing Date for Payment